No matter the industry or company, crisis can strike at any time and it's important that your marketing and communications team is prepared with a plan of action to manage the situation.
Hear from Eric Osterhus, Vice President of PivotPR and former Brand Communications Manager for the U.S. National Whitewater Center on how you can take a strategic approach using social media to properly manage potential crisis. He will go over previous crises he's been faced with in his previous roles, how the brand handled the situation and lessons learned as a result. The event will open with networking and light bites then after a brief discussion from Eric, attendees will have time to work through a crisis communication scenario together and approaches will be shared amongst the group. Attendees will walk away knowing the three crucial elements to any crisis communication plan and leave confident in their ability to avert crisis.
Date: Wednesday, October 24th
Time: 6:30-8:00 p.m.
Where: Hygge Jay St.
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