Written by Joannah Long, 2018 SMCLT President
One of the benefits we offer to our members is the ability to apply to take over the SMCLT Instagram. This is a recent addition to our member benefits and no one outside of the SMCLT board had applied to do so. That was until the digital marketing team of Carowinds, a 400-acre amusement park located in North and South Carolina, applied to promote their annual Halloween event, SCarowinds. For us, it was a no-brainer to partner with them as they are a fun local brand who is trustworthy and engages with their audience.
In order to continue to provide the greater Charlotte social media community with opportunities to learn and grown, we decided to share our best tips for having a successful Instagram takeover.
Best of luck with your Instagram Takeover! And, if you are a member of Social Media Charlotte, reach out to apply to take over our account on behalf of your company.
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