We all know it's hard to break through on social organically these days, but organic can work for you if you find and share good stories about your brand/product/company. Join Katie McKiever to learn about the great successes she has had at Carolinas HealthCare System with social storytelling. She's found that an important piece of this is equipping others, your "ambassadors," in being able to help you find these good stories to tell. Katie will lead a discussion of how this process works and the specific elements that have made social storytelling so successful.
7:00-7:25 AM: Networking
7:25-7:30 AM: Introductions
7:30-8:30 AM: Presentation and Q/A
Coffee will be provided
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